|Date:||January 25, 2017|
|Length:||3 / 801|
|No of views:||0|
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The key element of the balanced scorecard was to not only focus on the financial outcomes but also on the human issues that drive those outcomes, so that organizations focus on the future and act in their long-term best interest.
Performance metrics management has evolved to a point now where many companies utilize the methodology in managing their business...
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Successful companies like; Toyota, General Electric, Microsoft and The Vanguard Group have implemented performance metrics into their business model, to name just a few. There are two main types of marketing performance metrics: process and end-result. Process market metrics are the leading indicators of financial performance while end-result metrics occur simultaneously with a company's financial performance (Best, 2005)...
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Common topics in this essay:
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