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Title: Merchants of Cool

Essay Details

Subject: Business
Author: Ronald M
Date: February 22, 2016
Level: University
Grade: A
Length: 2 / 426
No of views: 0
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Looking-Glass Self (chapter 5): The process of imagining the reaction of others toward oneself How it relates to the movie: Barbara, 13, said, “I need to look good for people.” 3-4. Semiotics (chapter 2): A field of study that examines the correspondence between signs and symbols and the meaning or meanings they convey Sensory Overload (chapter 2): A condition where consumers are exposed to far more information received from senses How it relates to the movie: They stated that teens view 3,000 advertisements each day...

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They also talked about how there were too many sprite advertisements. 5. Lifestyle (chapter 6): A set of shared values or tastes exhibited by a group of consumers, especially as these are reflected in consumption patterns How it relates to the movie: MTV has reporters and researchers interview groups of teens to figure out more about their generation...

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