media ethics potter box
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Title: media ethics potter box

Essay Details:

Subject: Social Issues
Author: Jasmine G
Date: July 15, 2012
Level: University
Grade: A
Length: 4 / 1156

Essay text:

The Potter Box is used to analyse the problem regarding this situation. The Potter Box introduces four dimensions of moral analysis to aid us in locating those places where most misunderstanding occurs (Ethical Foundation of perspectives, 2005, p.3). The Potter Box consists of four quadrants that include definition or situation, values, ethical principal and loyalties. The Potter Box is one of the ways to solve the ethical problems occurred in the media industry. The first quadrant in the Potter Box is definition or situation, in this case study I had identified the situation occurred in December 16th, 2005...

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