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Title: McLuhan

Essay Details

Subject: TV
Author: Starky
Date: July 1, 2009
Length: 5 / 1466
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

With the advent of television, the power of the printed word is decreased significantly. Books become “made-for-t.v.” movies and newspapers come alive with twenty-four hour a day headlines. Marshall McLuhan noted this increase in sound and touch and declared that instant communication was a return to prealphabetic oral tradition...

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The television connected people in a way that created an “all at once world” where closed human systems are rare. Suddenly everyone could share the same experience of watching images on t.v. at the same time with the same effects. To McLuhan, this meant returning to a single global village where the electronic media re-tribalize the human race...

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