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Title: Mc Donalds Swot

Essay Details

Subject: Business
Author: Elizabeth G
Date: February 7, 2015
Level: University
Grade: A
Length: 46 / 13581
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

It was not unusual for 150 customers to crowd around the tiny hamburger stand during peak periods. In 1954, a milkshake machine salesman named Ray Kroc saw the McDonald's operation first-hand. Ray was 52 years old and he went to the restaurant to find out how they could sell 20,000 shakes each month...

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He had one thought: "This will go anyplace. Anyplace!'' On April 15, 1955, Ray opened his first restaurant in Ds Plaines, Illinois, US. That was the year McDonald's Corporation was born. Ray kept McDonald's brothers' successful format and added his own standards: Quality, Service, Cleanliness and Value...

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