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Mba 520 Gene One Problem Solution

Mba 520 Gene One Problem Solution

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Title: Mba 520 Gene One Problem Solution

Essay Details:

Subject: Business

Author: Lucille Y

Date: March 6, 2015

Level:

Grade: A

Length: 20 / 5996

Essay text:

However, if Gene One expects to remain competitive and to realize further growth, it must raise capital. Accordingly, at Gene One, the Chief Executive Officer (CEO) and his Board believe that in order to keep pace with demand and realize conservative annual growth targets of 40%, Gene One is going to have to go public within the next three years. By going public with the issuance of an initial public offering (IPO), the company will be able to raise capital which it will use for advertising, marketing, and research and development. Situation Analysis Issue and Opportunity Identification Gene One is at a crossroad in its tenure as a privately-owed biotechnology firm...

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