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Title: Marriott

Essay Details

Subject: Business
Author: Linda C
Date: March 22, 2015
Level: University
Grade: A
Length: 8 / 2250
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

To find these rates, we will use the Capital Asset Pricing Model (CAPM) and the Weighted Average Cost of Capital (WACC). These methods will incorporate past financial history, current financial planning, and industry and market outlook to provide us with the answers we need. After careful examination of the financial data available, we are able to calculate the CAPM and WACC for not only the Marriott Corporation but also for each division...

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Our findings give us an overall CAPM of 14.46% and a WACC of 11.19%. For the Lodging division, our CAPM is 22.50% and WACC of 10.67%. Restaurant division has a CAPM of 20.10% and WACC of 14.53%. Contract Services division CAPM is 13.63% and WACC of 10.34%. To keep within the four key elements of Marriott financial strategy, we recommend that Marriott only invest in projects where the rate of return is higher than the appropriate weighted average cost of capital...

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