Title: marketing implementation strategy of a retail store

Essay Details

Subject: Business
Author: Stephanie M
Date: December 14, 2013
Level: University
Grade: A
Length: 5 / 1360
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

The 3 C Analysis Customer The target segment of upbeat is the youngsters falling within the age group of 18 ? 25, mostly men. It is the students and youngsters of the upper middle class and the higher end of the socio economic classification that the store targets. Almost all the college students in the city frequent the shop for their apparel and other requirements...

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It is the students and youngsters of the upper middle class and the higher end of the socio economic classification that the store targets. Almost all the college students in the city frequent the shop for their apparel and other requirements. There are a few lower end customers as well who are loyal to the store for the low cost T-shirts priced around Rs...

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