Title: marketing communication

Essay Details

Subject: Business
Date: March 9, 2014
Level: University
Grade: A
Length: 4 / 908
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

Build effectiveness by thoroughly understanding your: * Target audience profiles Who are your existing and potential customers? What is the best way to communicate with them? * Buying, selling, and communications processes How do your customers prefer to buy? How are you set up to sell? What communications best facilitate buying and selling? Armed with a solid understanding of the terrain, you then need to make a number of decisions: * Objectives What do you want to happen as a result of your marcom activities? What customer behaviors do you hope to inspire? * Messages What do you want customers to know? * Vehicles Which communication vehicles best convey your messages? * Budget and schedule How much do these vehicles cost to develop? What is your budget? When should the vehicles be released? You also need to decide the scope of the plan...

Showed first 250 characters

Do you need an essay?

Here are the options you can choose from:

  • Order plagiarism free custom written essay
  • All essays are written from scratch by professional writers according to your instructions and delivered to your email on time
  • Prices start from $12.99/page

Do you need many essays?

FULL access to essays database

  • This option gives you the immediate access to all 184 988 essays
  • You get access to all the essays and can view as many of them as you like for as little as $28.95/month

Marcom plans can be focused at the product level, the product line level, or the company level (for example, company or brand image) — or any combination of the three. The higher the focus, the less specific the elements of the plan. See the following table for more detail. Focus of the marcom plan Target audience profiling Know your customer applies to virtually every marketing activity, and it's doubly true for marcom planning...

Showed next 250 characters

If you cannot find any suitable paper on our site, which happens very rarely, you can always order custom written paper which will be written from scratch by our professional writers and deliver to you on requested time.
  • Your research paper is written by certified writers
  • Your requirements and targets are always met
  • You are able to control the progress of your writing assignment
  • You get a chance to become an excellent student!

Total price: $10.00


Common topics in this essay:


Similar Essays:

Your education is your way to success!

Celebrate National Learning and
Development Month with Us!

Catch your 18% Discount
and Become a Successful Student!
*Limited Time Only