Title: Marketing Choices of the World

Essay Details

Subject: Business
Author: Geraldine K
Date: December 6, 2016
Level: University
Grade: B
Length: 4 / 947
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

(SWOT Analysis, 2004) Today, companies must keep abreast of the profound technical, cultural, and ethical shifts that have occurred in today's business climate, reflecting the more forward-thinking yet bearish attitude climate of the 21st century, as opposed to the 1990s. Technology From a technological point of view, the Internet has changed global and domestic commerce...

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In particular, cultural industries such as the music industry have been impacted. No longer can music companies simply bank on the popularity of an individual artist. Nor can music and entertainment companies ignore the dangers of Internet piracy. Instead, they must make legal downloads affordable, exciting, profitable to the entertainer, and yet also attractive to the consumer...

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