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Title: Marketing

Essay Details

Subject: Business
Author: Marvin M
Date: March 11, 2016
Level: University
Grade: A
Length: 8 / 2190
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

This will complete the "learning by doing" part of the course and give you a taste of what marketers do that affects our lives. Overview of Written Assignment Lesson 5A is really a carryover of two more promotional elements from Lesson 4B: personal selling and online selling, which could be considered as part of direct marketing, but which gets its own consideration in Chapter 21 of the text...

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Personal selling and sales management could be a course of their own, and we will keep that brief without a written assignment. Online selling, however, is a hot topic, even after the burst of the Internet stock bubble, with much written about it. We will try to summarize strategic choices and good practices for you, and we will give you a chance to design a Website for your product, service, or organization (on paper ? you will not have to learn computer programming here)...

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