Title: Marketing

Essay Details

Subject: Business
Author: Terry S
Date: December 11, 2015
Level: University
Grade: A
Length: 10 / 2807
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

Marketing theory and practice is justified in the belief that customers use a product or service because they have a need, or because it provides a perceived benefit. Two major factors of marketing are the recruitment of new customers (acquisition) and the retention and expansion of relationships with existing customers (base management)...

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Marketing theory and practice is justified in the belief that customers use a product or service because they have a need, or because it provides a perceived benefit. Two major factors of marketing are the recruitment of new customers (acquisition) and the retention and expansion of relationships with existing customers (base management)...

Showed next 250 characters

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