Lufthansa
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Title: Lufthansa

Essay Details:

Subject: Technology
Author: Kathy T
Date: December 18, 2014
Level:
Grade: B
Length: 3 / 749

Essay text:

Since Lufthansa was just breaking into the business buying the planes from the U.S when the exchange rate was at its highest DM3.2/$ it was considered poor judgment. The man responsible for this decision Herr Heinz Ruhnau cost his company millions of dollars because of several poor decisions. Reasons for Fired: Herr Heinz Ruhnau had good intentions in his attempt to buy the Boeing aircraft but he overlooked several key factors. As a chairman for Lufthansa he should have thoroughly considered all factors involved with purchasing a plane. 1.) Herr Heinz Ruhnau had such a strong gut feeling, but it was based on no hard evidence, that the U...

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