Literature Review-fdi In Retail

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Title: Literature Review-fdi In Retail
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Subject: Literature
Date: April 13, 1996
Length: 5 / 1328
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Literature Review-1 Title: An Examination of International Retail Franchising in Emerging Markets Authors: Dianne H. B. Welsh, Ilan Alon and Cecilia M. Falbe Source: Journal of Small Business Management Volume 44 Issue 1, Pages 130 – 149, 6 Dec 2005 The article begins with an overview of the development of the literature and then discusses the nature and scope of emerging markets, with particular reference to their impact on the stakeholders of international retail franchising...
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Next, the article develops a conceptual model relating international retail franchising to its stakeholders. Then, a review of the research is divided into the areas of emerging world market: Central and Eastern Europe, Mexico and South America, Asia, and other areas that include India, Kuwait, and South Africa...
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Common topics in this essay:
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These studies, however, do not examine the specifics of the internationalization of franchising for the retail sector. Nonetheless, the past decade has witnessed international retail academics addressing this research gap by examining a limited range of franchising issues such as in-depth company experiences (Sparks, 1995; Quinn, 1998b), power and control in international retail franchising (Quinn, 1999; Quinn and Doherty, 2000) and the theoretical development of the area (Doherty and Quinn, 1999; Quinn and Doherty, 2000; Doherty and Alexander, 2004)...
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