kodak
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Title: kodak

Essay Details:

Subject: Business
Author: James P
Date: January 26, 2016
Level:
Grade: A
Length: 5 / 1463

Essay text:

In fact, today's Kodak is known not only for photography, but also for images used in a variety of leisure, medical, business, entertainment and scientific applications. Its reach increasingly involves the use of technology to combine images and information--creating the potential to profoundly change how people and businesses communicate Eastman built his business on four basic principles: ? mass production at low cost ? international distribution ? extensive advertising ? a focus on the customer To his basic principles of business, he added these policies: ? foster growth and development through continuing research ? treat employees in a fair, self-respecting way ? reinvest profits to build and extend the business George Eastman was a competitive businessman who also understood the importance of how you conduct business...

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