Iphone Marketing Plan
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Title: Iphone Marketing Plan

Essay Details:

Subject: Business
Author: Clara K
Date: November 6, 2012
Level: University
Grade: A
Length: 13 / 3713

Essay text:

Few people want Internet, video, and PDA features in one device because of the high price. The smart phone market is still relatively small compared with general phone market. The market will rapidly increase in coming years due to lower prices and greater power. SWOT Analysis Strengths Innovative – The iPhone has an innovative touch screen that is patented and unmatched by any other mobile product today. It also has many functions of other mobile products all in one device. Compatibility –The phone will work with iTunes and with other Mac/Apple products like the new Apple TV, allowing for wireless connectivity to the big screen...

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