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Title: Internet Marketing: Consumer Behaviour Online

Essay Details

Subject: Technology
Author: Anthony C
Date: March 30, 2015
Level:
Grade: A
Length: 9 / 2515
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

On the other hand, the exponential increases in online shopping and the fast rate of growth in the number of retailers selling online have created an extremely competitive marketplace. In this already highly competitive market, it becomes essential for e-commerce managers to understand the different factors that affect people using the Internet as a new purchasing medium...

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In this already highly competitive market, it becomes essential for e-commerce managers to understand the different factors that affect people using the Internet as a new purchasing medium. There are many benefits that attract people to choose online shopping such as convenience, time saving, more available choices and possibly lower prices, however, many people are often hold back as fear of privacy, security and delivery issues in relation to Internet shopping...

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