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Exporting, is the simplest form of marketing entry strategy which includes direct or indirect method such as using an agent, in the case of direct method and counter trade if the company opted to implement an indirect method. Moreover, if the business firm wants to be known globally, there are many other ways to choose from like joint venture or export processing zone. If the management of the company has decided to choose the export strategy, they must include in their operation the specific channels to market their product.
Since, fashion has invading people style of living the product that has been chosen to go international market is the fashion cosmetics such as clothes, denims and other beauty cosmetics...
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