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By selling to foreign customers, though, retailers are stumbling upon roadblocks. Selling their product in international markets is not the same as selling in the United States. Retailers, especially small businesses with limited resources, are realizing large capital expenditures in order to accommodate sales in foreign markets. However, many companies are doing quite well in the international markets depending on their strategies. The resources, I based this paper on, talk about four different ways that small companies can use to sell their product in global markets successfully.
The first method is to find a foreign distributor...
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