Global Communication gap analysis
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Title: Global Communication gap analysis

Essay Details:

Subject: Business
Author:
Date: June 9, 2014
Level: University
Grade: A
Length: 10 / 2726

Essay text:

However, in the presence of strong competitive pressure from its rivals, Subway has to make some strategic changes in order to prosper in the market place. This paper is aimed to give a thorough situational and SWOT analysis based on the facts presented in the case as well as internet updates. Additionally, some recommendations on Subway's marketing strategies that are specifically on product, price, promotion and competition will also be discussed. Situational Analysis History In 1965 Fred DeLuca and his partner Dr. Peter Buck, founded Pete's Super Submarines restaurant in Bridgeport Connecticut, mainly with the intent of making enough money to fund Fred's college education (History, 2003 para...

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