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Essay Details:
Essay text:
In this article I will discuss about the changing role of women today and how it has an impact in marketing of products like online selling, car purchase, garment purchase and food & drinks.
Introduction
God has created men and women with absolutely varying qualities. Since ages men have assumed the dominance in all societies, cultures and countries because he is always been the bread earner for the family. But with increasing change in demographics, economics and social changes, women are assuming an important role in a society. The two genders are both very important for the marketers because of their varying needs, behavior and psychology...
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