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The store accepts cash, checks, PIN-based debit cards, and Visa, Discover, EBT (electronic benefits transfer) and food stamp benefits (Dollar General Corporation, 2008b, ¶ 6). The store offers quality products as well as their own private label, Clover Valley, whose intent is on saving the consumer money (Dollar General Corporation, 2008b, ¶ 4).
Dollar General Store has kept their store sizes small compared to those of Wal-Mart, only 9,000 square feet. The company currently has over 8,000 stores in 35 states with reported sales in fiscal year 2007 at $9.5 billion. Dollar General Store currently offers over 5,400 core products from America’s most trusted manufacturers, such as, Procter & Gamble, Kimberly Clark, Unilever, Kellogg’s, General Mills and Nabisco (Dollar General Corporation, 2008c)...
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