Title: Digital Data
|Date:||January 21, 2016|
|Length:||4 / 987|
|No of views:||0|
|Essay rating:||good 0, average 0, bad 0 (total score: 0)|
Today, we are part of a digital society, where digital data is created every day by people, sometimes without even realizing it. Now, our digital profile is not only a bunch of numbers in our credit report, it is a more logistical report, that contains personal information, professional history, previous events in our live, financial situation, etc...
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And like everything else, it can be used for legal purposes as well as some illegal ones.
Marketing companies are one example of a proper use of it. They acquire and utilize digital data to target specific markets. If for example they need a list of names and addresses of people between 23 and 36 years old, with a large amount of credit; they can obtain it from companies like ChoicePoint, firms dedicated specifically to identify, retrieve, storage, analyze, and deliver the data...
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