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After his 30-year tenure at Harvard he moved, in 1987, to Boston University, where he was a Distinguished Research Professor of Psychology until his death at the age of 80.
McClelland proposed a content theory of motivation based on Henry Murray's (1938) theory of personality, which sets out a comprehensive model of human needs and motivational processes.1. In McClelland's book The achieving society (1961) he asserts that human motivation comprises three dominant needs: the need for achievement (N-Ach), the need for power (N-Pow) and the need for affiliation (N-Aff). The subjective importance of each need varies from individual to individual and depends also on an individual's cultural background...
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Common topics in this essay:
- David Mcclelland
- The person who most influenced me
- The Person Who Influenced Me The Most
- A Person who has significantly Influenced
- How a Person Has Impacted or Influenced my Life
- Achievement Motivation
- Achievement Motivation
- Achievement Motivation Theory
- The Effectiveness Of Motivation Theory
- The Influential Power of One Person
- The Power Of One: One Person Can Change The World
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