Coca cola
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Title: Coca cola

Essay Details:

Subject: Business
Author: Mark D
Date: November 19, 2013
Level: University
Grade: A
Length: 15 / 4244

Essay text:

KFC Opportunities Threats ? Expansion into third world countries where there is no current presence ? Healthy energy drinks i.e. to compete with Lucozade ? Middle east boycotting US brands ? Western attitude against capitalism ? New cheaper brands of cola i.e. Virgin Cola Strengths Most recognized brand name in the world Recent research shows that Coca-Cola is the largest consumer brand name in the world. The popularity of the product means that most of the population globally know about the product. As a result, Coca-Cola is now in a position where it does not have to spend as heavily on creating a brand image since it is a very established product...

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