Can Contract Theory Explain Social Preferences?
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Title: Can Contract Theory Explain Social Preferences?

Essay Details:

Subject: Business
Author: Linda H
Date: March 13, 2017
Level: University
Grade: B
Length: 13 / 3628

Essay text:

Yet, psychology is not only concerned with the problem of explaining behavior, but it is also in the business of modifying behavior. On of the shelves of the psychology section of any bookstore one will find numerous works devoted to helping individuals modify their behavior so that they drink and smoke less, and learn to have more rewarding social interactions at work and in private life. Economists suppose that individuals maximize rewards not because they believe that people do so in every case, but because the maximizing supposition provides a useful unified model of behavior in designing better economic institutions...

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