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Essay Details:
Essay text:
The results anticipated will enrich the existing theory and provide practical recommendations for the providers of services.
The proposal includes four sections: introduction to the study (1), review of the literature (2), methodology (3), report on the results anticipated (4).
INTRODUCTION
The first part of the proposal introduces the background of the study, states the problem, indicates the professional significance, determines the scope of the research and presents the definitions of the key terms.
Background
At present most of the world economies face the challenge of ‘servitisation’, as wide ranges of companies affirm that their competitive environment is dominated by services...
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