British Airways
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Title: British Airways

Essay Details:

Subject: Business
Author: John W
Date: June 10, 2015
Level: University
Grade: A
Length: 13 / 3815

Essay text:

This investigation covers issues such as how BA have managed to become a different entity in such a short space of time in comparison to other leading UK airliners and looks at the state of the airline industry in regard to current and future influences acting upon BA. During the last 10 years the airline industry has been flooded by new entrants, such companies have created greater competition within the sector and has led to massive implications for British Airways, this report looks at how such threats can be managed. The UK airline industry at present is at its most competitive, with over "40 individual companies" competing for over "86 million customers" , the growth of the industry is staggering...

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