BPS

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Title: BPS

Essay Details:

Subject: Business

Author: Candace A

Date: March 19, 2014

Level: University

Grade: A

Length: 3 / 679

Essay text:

Going with this plan BPS will: ? be able to introduce digital technology at Infocomm ? introduce a product that matches the scan rate of the Sony 1270 ? introduce a superior graphics projector, which should maintain and possibly increase our current share of the graphics market ? still allow the completion of the BD700, a second digital product for the markt Alternatively, this plan will: ? delay the completion of the BD700 by two months, which will negatively affect their customers who have already ordered the product and dealers that are promoting it ? introduce a product with a 7" tube, which could be considered inferior to Sony's 8" tube A third option suggested by management will: ? introduce a competitive product with digital technology, an 8" tube and superior scan rate of 90 kHz ? allows the product line to follow the trends of advancement of industrial technology Though the pros of this plan seem to put BPS in the best position to compete with the 1270, a number of cons suggest otherwise...

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