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To illustrate, by considering financial alone is not sufficient in the service industry, because mangers must more emphasis on training staff rather than financial performance, then can ensure their employees have good relationship with customers.
Atkinson (1997) states that the BSC is significant tool to develop management accounting to compared with the traditional measures. The mean benefit is that BSC simply sets out the four perspectives (graph 1) for developing a coherent set of objectives for business and helps to translate strategy into operational terms. (Kaplan and Norton1996) The four perspectives also have balanced between long term and short term and also balanced the performance measurement which is financial plus consumer and employee satisfaction dimensions, as well as communicate with internal and external stakeholders which can contribute to business strategy...
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