Title: Amazon.Com Case Study

Essay Details

Subject: Business
Author: Will S
Date: November 7, 2013
Level: University
Grade: A
Length: 2 / 305
No of views: 0
Essay rating: good 0, average 0, bad 0 (total score: 0)

Essay text:

We will look at the PEST analysis model that may have influenced Amazons strategic planning. The main two external factors that influenced amazons strategies were Political - These factors address legal issues such as trading laws etc. The low sales tax in seattle was one of the factors that encouraged Amazon to set up their first distribution center Technological Factors - Introduction of new technology can create new markets...

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The low sales tax in seattle was one of the factors that encouraged Amazon to set up their first distribution center Technological Factors - Introduction of new technology can create new markets. The main reason for Amazon setting up an online store was the growth in the use of the world wide web technologies and their ability to offer a flexible service online...

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