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Title: 20th Century (Public Relation)

Essay Details

Subject: Business
Author:
Date: May 31, 2008
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Length: 11 / 3068
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The vast majority of the homes insured by 20th Century are located in the Valley cites and at one time the homeowner's insurance made up about 10% of the company's business, however, to date it only constitutes about 2%. Goals In 1994, 20th Century Insurance was a company on the rise...

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It was a financially healthy company, reporting a total net of $734.8 million in the preceding 35 years of operation. They were exploring plans to expand their business by selling insurance in other states such as, Arizona, Nevada and Oregon. The company was also looking at the idea of possibly changing the company's name, in light of the newly approaching 21st Century...

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