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Title: 1. Analyze UPS and FedEx using the competitive forces

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Subject: Business
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Date: March 28, 2004
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Length: 2 / 594
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This competitive force definitely constrains FedEx. Buyers that decide to leave the FedEx brand could do so knowing that the costs would be negligible. The buyer's employees would not need retraining to fill in packing slips, and the buyer requires no new equipment...

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For example, when UPS entered the overnight delivery market in 1982 at half the price of FedEx many buyers left the company with little concern for switching costs. 4. The bargaining power of suppliers Labor and government issues in the FedEx case illustrate the power that suppliers can have in an industry...

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