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Title: 'Indie' or Not?

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Subject: Music and Movies
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Date: November 1, 2000
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Length: 4 / 1121
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The bands usually gained what fan base they had through their publicity on the local college radio stations. Fan groups for indie bands always seem to be very devoted and they help to build up the underground support for the band. One of the major marketing techniques that indie bands use is word-of-mouth through their faithful fans (Serrick)...

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One of the major marketing techniques that indie bands use is word-of-mouth through their faithful fans (Serrick). We owe a lot of the growth of most indie bands to their loyal and vigilant fans. Indie music has fans of all ages, yet it is primarily focused towards a ?much younger demographic' (Cohen)...

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