Toyota Swot Analysis
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Title: Toyota Swot Analysis

Essay Details:

Subject: Technology
Author: Jason F
Date: December 28, 2015
Level: University
Grade: B
Length: 1 / 290

Essay text:

Many are now saying that Toyota may become the largest automaker surpassing General Motors by next year. ' Uses marketing techniques to identify and satisfy customer needs, and as emphasized by the case video, on customer relationships. Weaknesses: ' Manufacturers need to make sure that it is their models that consumers want versus competitor's. ' Most products targeted to the US and Japan only - shifting attention to the Chinese market. ' Movements in exchange rates could see the already narrow margins in the car market being reduced. ' Company needs to cautiously keep producing cars in order to retain its operational efficiency, especially in the case of the Prius, which the case study states had a back-order dating back six months...

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