Thorr Motorcycle

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Pre-written Papers:

Title: Thorr Motorcycle

Essay Details:

Subject: Business

Author: Brenda A

Date: January 22, 2017

Level: University

Grade: B

Length: 4 / 951

Essay text:

Thorr is that the industry is growing, but sales of its high-end product are decreasing. The reason for this loss of market share is that the target customers of its high end product is growing older, and younger people do not identify with the brand image of Thorr. In addition, Thorr is a high product and younger people do not have the large disposable income necessary to support the brand. • Do you agree with the case’s analysis of the demographic factors affecting Thorr? Can you think of any other explanation? Does this seem counterto any actual data about actual companies that you can find that somewhat contradicts the factors outlined in the case? Given the demographic factors affecting Thorr, I don’t not agree with the case’s analysis...

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