Strategic Importance of Distribution in Marketing

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In addition, decisions about levels of stock, minimum order quantities, delivery methods, delivery frequency, customer service, and warehouse locations have major implications on customer retention and profit. In conclusion, distribution channeling is all about getting your product/service to the appropriate target, on time, with special consideration for profit and effectiveness...
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The overall goal in business is to obtain profit. That goal is obtained by strategically planning a successful way to distribute products and services through effective marketing and placement. It is important for businesses to find a partner whose distribution practices coincide well with their business needs...
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