The success of this service is finding the balance between gaming and entertainment for multiple market demographics that would be attractive and affordable to customers of low, middle and high economic levels. Success also depends on producing a product that is different than the ones presented by other organizations... Showed first 250 characters
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Success also depends on producing a product that is different than the ones presented by other organizations. One way to package the gaming product that will encourage new market share is to offer frequent gaming incentives in the form of free rooms and meals (Pomerantz, 2003)... Showed next 250 characters
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Flextronics manufacturing locations have to balance their customers’ need for low costs (electronic goods are often sold in a fiercely competitive market) with their need for responsive and flexible service ( electronics market can also be volatile)...
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Hilton Hotels-case study
? The need to better target the needs of customer segments
? To customize hotel services based on these needs
? Competition with lower rates are a threat
? Maximize market trends
? Effectively attracting people to gaming segments through entertainment
Customer-centric marketing pervades the core of the hotel and gaming industries...
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The Crown was set up as a multimillion-dollar establishment in order to attract international gamblers especially the Asian junket gamblers. However with the economic meltdown of countries such as Thailand, Indonesia, and Malaysia Asian gamblers are fewer and have less money to gamble...
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The online gaming industry is set to boom. The increasing awareness of gaming in the developing world promises enormous potential in the coming decade...
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American Eagle Outfitters is a fairly new company but they are doing extremely well because they have a clear grasp of who their market is. They are a fresh new hip look...
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As the gaming industry prepares for the launch of the next generation of gaming consoles, discussions are heating up as to the potential impacts that may ensue...
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One of the first reasons American Eagle is one the top name brands around is because they appeal to the youth as well as young adults. American Eagle is aiming to appeal not only to the targeted 20 year old but also consumers between the ages of 16 and 34 years old...