McDonaldization
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Title: McDonaldization

Essay Details:

Subject: Miscellaneous
Author: Nicholas L
Date: July 30, 2017
Level: University
Grade: A
Length: 7 / 1959

Essay text:

(1) The success of McDonalds, and of McDonaldization as a whole, is due to four basic factors--efficiency, calculability, predictability, and control. One of the first functions of McDonaldization is efficiency. Efficiency means choosing the optimum means to an given end. In our society, people like to have things go as quickly and as smoothly as possible, but they do not want to find out the fastest way themselves. Instead, people like to have a system that has already been used and that they know works. Efficiency has its advantages for both consumers, who get what they want quickly and with little effort, and for workers, who can perform their tasks in a simple manner...

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