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One thing that has never lost focus is Wal-Mart’s drive to always make sure that they are first and foremost a value driven company. The only way that Wal-Mart would continue to push the value button was by leveraging the size of the company to force vendors for better costs of goods. This enabled them to maintain its image as value driven.
Along the way, Wal-Mart became more tactical as well. Part of their tactical planning was to figure out how to get customers to buy more once they were in the store. Wal-Mart never really had a problem attracting the consumer in the store. So they came up with a solution that would ensure better inventory management as well as improved supply chain management...
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