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With the information and communication revolution of the late 1990s, many glorious business corporations of the past have been doomed to failure, the reason often being attributed as the failure of the leadership to lead and steer the organization through the fast paced changes in the business scenario brought about by the revolution. The paper presents an analysis of the skills and qualities that contribute to the success of present day leaders and business organizations by studying the concepts and theories of successful and effective leadership and decision making, the significance of organizational assessment and enhancing organizational culture and analyzes Pfizer Inc as a case of effective and successful leadership...
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