L'Oreal - Business Policy and Strategy
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Title: L'Oreal - Business Policy and Strategy

Essay Details:

Subject: Business
Author: Rene L
Date: December 24, 2015
Level:
Grade: A
Length: 29 / 8403

Essay text:

Due to the products’ uniqueness, L’Oreal’s product became well-known and popular among all ethnic groups, not depending on gender. Mission: The company’s mission is to promote an approach to beauty that is fun, affordable, fulfilling, genuine and generous while meeting all stakeholders’ expectations by providing a portfolio of deeply diversified range of products. (L’Oreal Group 2007) Values: Striving For Excellence: L’Oreal is trying to enchant the brand portfolio with continuously innovating products while meeting all standards set for quality and safety. Passion for adventure: their expertise drives their passion for new discoveries and innovation in cosmetics...

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