Investment theory in practice

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In practice investors are not totally rational. They are subject to the effects of framing upon financial scenarios that cause them to choose an option that provides less utility due to cognitive reasoning. This is especially apparent in situations where investors are facing potential losses...
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Investors have the tendency to overestimate the probability of unlikely events and underestimate the probability of moderately likely events. (Alexander, et al, 2004). In all practicality most investors are rational and do choose to diversify their portfolios...
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