Harvey Wallbanger Popcorn
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Title: Harvey Wallbanger Popcorn

Essay Details:

Subject: Business
Author: Ada T
Date: July 8, 2012
Level: University
Grade: A
Length: 4 / 1063

Essay text:

He also boasts that his popcorn has fewer hard, unpopped kernels than competitive products. Harvey's company sells popcorn to several markets in the United States: 1. Unpopped corn sold to food stores for the consumer to take home. There are several companion products? flavoured seasoning, cooking oil? and a variety of different size packages including a sealed cooking bag with popcorn, oil, and flavouring for use in a microwave oven. 2. Bulk popcorn is sold to concessionaires such as movie theatres and sports arenas. 3. Franchising the Harvey Wallbanger Popcorn Shoppe, a gourmet popcorn store, is a new venture...

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