Forms of Industrial Organizations

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PC manufacturers thus feel pressured to standardize the operating system because it can offer consumers a cost savings on the machine. Non-pricing strategies used by the company include large investments in research and development by improving its own products to technologically satisfy consumers (Jackson, 1999)...
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The company has also become interested in hardware development, including game consoles, children's toys, and electronic organizers (Burrows, Cortese, and Hamm, 1998). The significance of this company's monopolizing power will grow as technology continues to play a strong role in the computer market...
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