Cumberland Metal Industries
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Title: Cumberland Metal Industries

Essay Details:

Subject: Business
Author: Gary H
Date: August 24, 2012
Level: University
Grade: A
Length: 18 / 5197

Essay text:

Although CMI dominates the market for this product, corporate sales figures decreased over the last year. As a result, the management at CMI realized the importance of diversifying its product-line so that the company does not rely as heavily on SlipSeal or the automobile industry. With this in mind, CMI management was very interested in a new product that could be used as a cushion pad in pile driving. The cushion pads, consisting of curled metal, were superior in performance to the asbestos pads currently used throughout the industry. The curled metal pads lasted longer then asbestos pads and were easier to change...

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