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Title: CSOB and IPB Case study
Essay Details
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Business |
| Author: |
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| Date: |
January 13, 2009 |
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| Length: |
2 / 381 |
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0 |
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Essay text:
I would rather that that prefer creating a new hybrid culture, that would be divided onto two parts, corporate and retail one. Eacch of them should apply particular procedures to reach the customer's expectations. Showed first 250 characters
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Business architecture
I recommend to use a product division oriented structure, for its advantage in better control and sharing the knowlegde, that will be essential
factor of succes of implementing new strategies and company culture.
Selecting a brand
In selecction of a brand I recommend a creation of a new brand... Showed next 250 characters
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