Co-ordination of promotional strategies
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Title: Co-ordination of promotional strategies

Essay Details:

Subject: Business
Author: Hector W
Date: December 23, 2015
Level: University
Grade: A
Length: 7 / 1938

Essay text:

It's all designed to have the retailer promote your product to the end users instead of your competitors product. There are differing types of push marketing, some new as discussed below: “In recent years, I've seen a nearly exponential increase in the past decade - another type of push marketing is taking over. It's the referral and word of mouth marketing. When companies encourage happy customers to spread the word to their friends and families, that's a type of push marketing. Or, when companies make ads that are controversial, cheeky, or downright shocking, they create a little buzz - that's another type of push marketing...

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