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Title: Citibank
Essay Details
Subject: Business
Date: November 11, 2006
Length: 10 / 2731
No of views: 0
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The potential rewards of being a fast follower to the Asian market outweigh the risk of the political corruption. Cultural differences and government regulations are known risks and each country will have a different plan to optimize its business in these differing environments...
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Cultural differences and government regulations are known risks and each country will have a different plan to optimize its business in these differing environments. The concern between the mismatch of the targeted banking business and the traditional mass market credit card business is mitigated by taking a phased approach, where the credit cards are initially launched in upscale markets and over time are expanded to lower markets...
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