A RELATIONAL STUDY ON CUSTOMER SATISFACTION, TRUST , SWITCHING BARRIERS AND OVER ALL CUSTOMER RETENTION IN THE CONTEXT OF UNITREND LTD.

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Correlation Matrix for client retention, 14 trust, customer satisfaction and switching barrier. 5. Stepwise Regression on client retention 16 List of Figures 1. Figure1: Conceptual Framework of Research Variable and their relationships. 10 Executive Summery This research intends to investigate the relationships of client retention, trust, customer satisfaction and switching barrier in the context of Unitrend ltd...
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10 Executive Summery This research intends to investigate the relationships of client retention, trust, customer satisfaction and switching barrier in the context of Unitrend ltd. Which is one of the leading advertising agency in Bangladesh. It is a correlation study which measures the correlation among the study variables such as client retention, trust, customer satisfaction and switching barrier...
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